
Citroen India announced updates for the C3 hatchback, Aircross SUV, and Basalt coupe SUV. These changes are part of the brand’s ‘2.0 – Shift Into The New’ strategy. Customer feedback and engineering inputs from India-based teams form the basis of the updates.
The upgrades include subtle design enhancements, better interior comfort, and improved connectivity features. Citroën aims to meet Indian consumer preferences without compromising its global quality standards. Citroën intends to make the models more competitive in their respective segments.
Alongside the updates, Citroen will expand its retail and service network significantly. The brand plans to increase from 80 to 150 touchpoints by 2025. The expansion will focus on tier-2 to tier-4 cities to provide wider accessibility.
Citroen has not confirmed an exact launch date for the refreshed models. However, this move reflects Citroen’s commitment to adapt to the Indian market. Executing these changes well could help improve sales and brand presence.
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